Those dirty bastards at Yelp made some big-assed faux pas this morning, sending out a weekly newsletter with a rather crude headline (see below). Arguably the biggest "error" was their correction of it, which only attracted more attention to the original lapse in judgement. I say "arguably" because the ironic fact that this newsletter was sponsored by "SF Women Against Rape" must have royally pissed off that organization.
You know...I'm a rather crude dude, but I must admit I shook my head with a sneer when I first saw the message headline this morning, and didn't bother opening the email. In any event, the correction, sent out at 12;32 p.m Pacific time, read, "Due to an editorial oversight, an earlier version of the Weekly Yelp contained a headline that was inappropriate for the context. We apologize for the mistake." Aye caramba.
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